Organization Overview

UNICEF USA (“UUSA” or “We”) relentlessly pursues a more equitable world for every child, upholding the rights of all children and empowering every child, everywhere. We also support the fundamental belief that children should have a voice and role in shaping their futures and the futures of their communities.

Over eight decades, the United Nations Children’s Fund (UNICEF) has built an unprecedented global support system for the world’s children, and has boldly taken on the biggest, seemingly impossible challenges facing children. UNICEF relentlessly works day in and day out to deliver the essentials that give every child an equitable chance in life: health care and immunizations, safe water and sanitation, nutrition, education, emergency relief and more. UNICEF USA advances the global mission of UNICEF by rallying the American public to support the world’s most vulnerable children.

We know that sustainable change is attainable, but it can’t be achieved alone. It takes a committed team – individuals, governments, corporations, volunteers and staff – who demonstrate a relentless commitment to working tirelessly, day in and day out in some of the toughest, hardest to reach places. Big problems need big solutions, and we harness our collective, global voice and energy to do more good, in more places for children. We will never stop supporting UNICEF to develop smarter, more cost-effective solutions; scaling up proven, data-driven programs; and harnessing new technologies to create measurable change for children.

UUSA is organized under the laws of New York State as a not-for-profit corporation. As such, UUSA is a tax-exempt organization as defined under Section 501C(3) of the Internal Revenue Code and is governed by an independent, non-salaried Board of Directors.

Position : Digital Influencer Freelance Consultant

Location: Nationwide/Remote

FLSA Status: Exempt

Salary: $56/Hourly

Position Description:

UNICEF USA is looking for a Digital Influencer Freelance Consultant to help us develop and execute strategies in the digital and gaming influencer space. We are looking for someone with a background in public relations, specifically in the influencer marketing space. This role will report to our Senior Director on the External Communications team who is leading the Digital influencer work within the organization.

Scope of Work:

• Develop and execute digital and gaming influencer strategies under the guidance of the Senior Director, Entertainment and Sports Marketing.

• Cultivate, manage, and expand the portfolio of digital and gaming influencers by actively prospecting new individuals.

• Foster relationships with agencies in both industries.

• Create bespoke assets and opportunities for digital and gaming influencers that will strategically engage both the influencer and their audience.

• This includes, but is not limited to, social sharables, talking points and information sharing for user generated content.

• Take the lead in integrating digital influencers into ongoing priorities at UNICEF USA via campaigns, events, and thought leadership opportunities.

• Act as the main point of contact for internal and external stakeholders in order to develop an integrated and strategic approach to the emerging digital market. This includes, but is not limited to, brand amplification, reaching niche audiences and experimenting with fundraising opportunities, as appropriate.

• Drive earned awareness and engagement in the respective industries with messaging that is compelling, consistent and in-line with the UNICEF USA brand.

• Provide guidance to the organization on emerging trends and changes in both ever-evolving industries.
  

Qualifications:

• Bachelor’s degree with a minimum of eight years of experience in public relations or influencer marketing space.
• Possess superior written and verbal skills, attention to detail, and exceptional organizational skills
• Experience with creating sharable social assets
• Experience with developing, presenting and driving marketing strategies both internally and externally
• Existing relationships within the digital influencer and gaming industries
• Proven track record of securing national lifestyle and entertainment media
• Experience managing relationships with high profile individuals, publicists, managers and agents
• Experience working with multiple stakeholders on projects and campaigns
• Ability to be nimble in a fast-paced environment with multiple deadlines
• Ability and willingness to work a flexible schedule that includes some weekend and evening commitments, as well as business related travel both nationally and internationally
• Ability to distill and present complex information to be clear, concise, and engaging
• Understand the importance of teamwork, collaboration, and demonstrate genuine willingness to help others
• Demonstrate a passion for empowering children around the world
• Exercise creativity, strategic thinking, determination to drive UNICEF’s mission forward
• Practice good judgment and sensitivity in all communications and conversations
Must demonstrate UNICEF USA Core Values: Trust, Respect, Accountability, Innovation, Teamwork, and Service

Must possess current and valid US Work Authorization and be eligible to work for any US employer without sponsorship.

Due to the high volume of applications received, only those selected for an interview will be contacted.

UNICEF USA is proud to be an Equal Opportunity Employer
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. UUSA is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at [email protected] .