the Ad Council

Director, Brand & Communications (Contract Employee)

  • the Ad Council
  • Remote
  • About 1 month ago

Job Description

Who we are:

The Ad Council convenes creative storytellers to educate, unite and uplift audiences by opening hearts, inspiring action and accelerating change around the most pressing issues in America. Since the non-profit's founding, the organization and its partners in advertising, media, marketing and tech have been behind some of the country's most iconic social impact campaigns – Smokey Bear, A Mind Is a Terrible Thing to Waste, Love Has No Labels, Tear the Paper Ceiling and many more. With a current focus on mental health, gun violence prevention, the opioid epidemic, skill-based hiring and other critical issues, the Ad Council's national campaigns encompass advertising and media content, ground game and community efforts, trusted messenger and influencer engagement, and employer programs, among other innovative strategies to move the needle on the most important issues of the day.

Job summary:

The Director, Brand & Communications (Contract Employee) is a pivotal role designed to amplify the Ad Council's mission through strategic thought leadership and content creation. We are seeking a dynamic individual who can enhance our presence at major industry events, craft compelling narratives, and position our executives as leading voices on social impact.

Reporting to the Senior Director, Brand and Communications, you will lead efforts to showcase our campaigns and initiatives on global stages such as Davos, Cannes, and Advertising Week. Additionally, you will foster collaboration within the department and across the organization to ensure brand narrative consistency at all touchpoints.

This role provides a unique opportunity to contribute to meaningful social impact through strategic communications and thought leadership. It is essential in advancing the Ad Council's mission and offers the chance to work on nationally recognized campaigns.

Contract details:

This is a contract employee role. This means that, while the position is at all times one of "at will employment", the Ad Council anticipates at present that the employment length would be approximately 6 months with the possibility to extend the contract.

Depending on experience, the compensation for this position is $8,000 – $9,000 monthly, paid semi-monthly. Contract employees will be eligible to participate in limited benefits and paid time off.

While this position is remote and on a contract basis, due to the nature of the role, we are prioritizing applicants who live within close proximity to NYC.

What you'll do:

  • Thought leadership:
    • Identify and research opportunities for Ad Council leadership to participate in key industry speaking engagements, ensuring our message reaches relevant audiences worldwide.
    • Develop and refine talking points, presentations, and materials for brand panels and conferences, tailoring messages that resonate with each event's focus and audience.
    • Collaborate with marketing and communications teams to align thought leadership activities with broader strategic goals, enhancing the Ad Council's visibility and impact.
    • Contribute to the strategy and execution of content across multiple platforms, including case studies, blog posts, and social media, to communicate the Ad Council's mission and success stories.
    • Lead ad hoc thought leadership projects through Ad Council Research Institute.
    • Stay abreast of industry trends, innovations and events, helping to brief Ad Council senior executives on thought leadership pieces and identifying opportunities for the Ad Council voice to surface in relevant news of the day.
  • Event programming:
    • Work closely with our events team on all Ad Council-owned events including our annual Public Service Award Dinner.
    • Support and collaborate on partner-owned events promoting the Ad Council brand.
    • Provide in-person support for priority speaking engagements, as needed.
  • Team management & development:
    • Support the senior director in leading a dedicated team, fostering an environment of creativity, growth, and innovation.
  • Content:
    • Write and edit for our blog, and serve as a resource for other brand content needs.

What you'll bring:

  • 7+ years in journalism, corporate communications, or a similar field, with a proven track record of creating impactful, written communications.
  • Demonstrated experience in managing thought leadership initiatives, including speaker placements, content creation for high-profile events, and executive messaging.
  • Exceptional writing, editing, and presentation skills, capable of crafting messages that engage and inspire a variety of audiences.
  • Strong organizational and project management abilities, comfortable working under tight deadlines in a fast-paced environment.
  • Collaborative mindset, adept at working across teams and departments to achieve common goals.
  • Passion for social change and an understanding of the role of strategic communications in driving public awareness and action.

What we're committed to:

At the Ad Council, we value and celebrate the unique characteristics and perspectives that make each person who they are. Diversity is the foundation of our work and allows us to reimagine how we reach our audiences. It is not simply our belief, but our duty, to cultivate a team that is representative of the American people. Only then can we drive true, measurable, and life-changing impact on the most important issues facing our country today.

The Ad Council is an Equal Opportunity Employer. Qualified applicants will be considered for employment without regard to race, creed, color, citizenship status, religion, sex, sexual orientation, gender identity, marital status, age, national origin, genetic information, status as an individual with a disability, status as a protected veteran or any other legally protected status.

The Ad Council invites all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation for any part of the application or hiring process, please submit your request through one of the following methods listed below.

How to reach us:

To apply online: https://www.adcouncil.org/join-our-team

Email: ([email protected])

Fax (212) 922-1676

or

Ad Council

Attn: People Operations Team

815 2nd Avenue, 9th Floor

New York, NY 10017

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